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July 19 2012


Who Needs Cute? A Jab at Shell and Arctic Drilling

Greenpeace sponsored a billboard ad mocking Shell's plan to drill in the frigid Chukchi Sea this summer.

March 25 2011

Sponsored post

December 20 2010


Do Digital Billboards Waste Energy?

Digital billboards have hundreds if not thousands of LEDs that are illuminated day and night, a report points out.

December 06 2010


New Ad Asks President Obama To Stop Keystone XL Tar Sands Oil Pipeline

The proposed Keystone XL pipeline would carry oil extracted from Canada's dirty tar sands over 2,000 miles through two provinces and six U.S. states to Gulf Coast refineries. Unless it is stopped, the U.S. and Canada are set to continue guaranteeing decades of mutual, self-inflicted oil addiction.

While both countries understand the consequences of that addiction, and like to portray themselves as clean energy supporters, building this pipeline would cement them permanently as dirty oil enablers.  If a junkie says he wants to kick the habit, but then turns around and buys a 20-year supply, you would be right to question the sincerity of his efforts to clean up his act.

President Obama can stop this $12 billion TransCanada pipeline expansion and reject the pushers' efforts to pump the world's dirtiest oil through America's heartland.

That is the message of this new ad campaign launched by the No Tar Sands Oil Campaign, which will air on CNN, MSNBC and Comedy Central, as well as around the web and on radio.

Watch it:


November 23 2010


Had Enough Tar Sands Greenwashing? Join the CAPP Ad-Jam Contest

Are you sick and tired of the greenwashing efforts by the Alberta government and the Canadian Association of Petroleum Producers (CAPP) to paint Canada’s toxic tar sands as ‘clean’?

Greenpeace Canada is launching an ad-jamming contest to combat the greenwashing campaign launched by CAPP in a series of print and video ads

“It is time to show CAPP that any attempt to greenwash the tar sands will not go unchecked,” say Greenpeace organizers, who have set up a Facebook group to “Put a CAPP on Tar Sands Greenwashing.”
Participants in the contest are urged to “construct the funniest or edgiest mash-ups, image swaps, collages, rewrites, or remixes you can think of... It is time to turn these gross distortions of the tar sands destructive reality against themselves.”

Greenpeace Canada climate and energy campaigner Mike Hudema told me:

"Tailings are not yogurt, and a manufactured forest is not the diverse wetland ecosystem that was there before tar sands giants carved up the earth. It's time that CAPP comes clean and starts addressing tar sands destruction rather than greenwashing it. Hopefully this contest and some creative entries will show the true toxic reality of the tar sands."

It will be interesting to see what ideas people come up with to counter the spin of CAPP's tar sands greenwashing efforts.  Stay tuned.

October 18 2010


Parody Trips Up Chevron Ad Campaign

A spoof news release carries the headline "Radical Chevron Ad Campaign Highlights Victims."

September 10 2010


September 01 2010


Fresh Air for Sale, in Hong Kong

A tongue-in-cheek commercial from an anti-pollution group, already a hit on YouTube, delivers a message about what the city's pollution could portend.

BP Tripled Ad Spending After Spill

An anatomy of the oil giant's media response to the Gulf disaster.

June 16 2010


It's Raining Lawyers in the Gulf

A cavalcade of lawyers are homing in on what is shaping up as one of the worst environmental disasters in the nation's history.

May 04 2010


January 14 2010


August 26 2009


Brazil Bans Electronic Cigarettes

It looks like Brazilian authorities have concluded that the World Health Organization (WHO) is right about this product and its promotion. The National Sanitary Vigilance Agency (ANVISA) just announced a ban on the trade within, and import into, Brazil of  electronic smoking devices, sometimes called e-cigarettes, e-ciggy and e-cigar, among other monikers.  The ban particularly targets [...]

July 24 2009

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